You don’t need an agency. You need someone you trust.

Need help finding customers online?

AI is useful — but it needs a plan. I’ll help you use the right tools, in the right way, to grow your business.

AI is everywhere now — and yes, it can be useful. But it’s not a silver bullet. Just typing into ChatGPT won’t suddenly bring in more customers.

If you’re running a small business, you don’t need more trends. You need someone who can help you use the right tools properly — in a way that actually helps your business grow.

That’s what I do. No buzzwords. No shortcuts. Just practical help that makes sense. A combination of Authentic + Artificial Intelligence. 🧠 🤖

What is Arcand?

Arcand is a no-nonsense digital marketing service built around three simple ways of working:

💡

Consult

I tell you what’s possible — with a practical take on what’s worth your time, and what’s not

🎓

Teach

I show you how to do it — whether it’s learning something new or making the most of what you’ve already got

💪

Hands-on

I roll up my sleeves and get it done — because you’re busy running a business, not learning marketing

You can mix and match — I’ll fit in where you need me.

Whether you're a startup, a family business, or a small team that just wants someone to take care of it — I help you build a smart, no-fuss marketing setup that works.

See my services

Companies I've worked with

"Paul was always the guy who would analyse the requirements, write up the plan and then execute on it, keeping these systems in sync and working as expected. Proactive suggestions for improvements and road mapping ways to move to more maturity in these spaces.

He's a great communicator who can make sense of what can be at times a quite arcane and confusing technical space, on top of that he can execute from a technical sense.

He's a great guy to have on your side!"

—Dan McLean, Guzman y Gomez Mexican Kitchen

FAQs

What do you mean by “Consult”?

I give you honest, practical advice about what’s worth your time and money — and what’s not. No BS. Just an honest take on what’ll actually help you grow.

What does “Teach” include?

I show you how to use the tools you've already got — or help you learn a new one. You'll walk away confident, not confused.

What happens in the “Hands-on” option?

I do it for you. Whether it's setting up your lead system, fixing your website, or writing your emails — I roll up my sleeves and get it done.

Do I have to choose just one option?

Not at all. You can mix and match — we’ll figure out what works best based on your time, skills, and budget.

Who is this for?

Small businesses, sole traders, side hustlers — anyone who needs help finding customers online without the agency B.S.

Get in touch

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